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Managing Personal Change with the SCARED-SO WHAT model
Managing Personal Change with the SCARED-SO WHAT model
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  • FOR ORGANISATIONS
    • BECOMING CHANGE READY
    • COST OF FAILED CHANGE
    • TRANSFORMATION LEADERSHIP
    • EXECUTIVE COACHING
  • GET CERTIFIED
    • PCM INSTRUCTOR CERT.
    • PCM COACHING CERT.
    • SSW CERTIFIED INSTRUCTORS
    • ABASSADORS FOR CHANGE
  • THE MODEL
    • THE PCM MODEL
  • WHO WE ARE
    • ABOUT
    • MEDIA
  • RESOURCES
    • CUSTOMER REVIEWS
    • Terms and Conditions
  • More
    • Home
    • FOR ORGANISATIONS
      • BECOMING CHANGE READY
      • COST OF FAILED CHANGE
      • TRANSFORMATION LEADERSHIP
      • EXECUTIVE COACHING
    • GET CERTIFIED
      • PCM INSTRUCTOR CERT.
      • PCM COACHING CERT.
      • SSW CERTIFIED INSTRUCTORS
      • ABASSADORS FOR CHANGE
    • THE MODEL
      • THE PCM MODEL
    • WHO WE ARE
      • ABOUT
      • MEDIA
    • RESOURCES
      • CUSTOMER REVIEWS
      • Terms and Conditions
  • Home
  • FOR ORGANISATIONS
    • BECOMING CHANGE READY
    • COST OF FAILED CHANGE
    • TRANSFORMATION LEADERSHIP
    • EXECUTIVE COACHING
  • GET CERTIFIED
    • PCM INSTRUCTOR CERT.
    • PCM COACHING CERT.
    • SSW CERTIFIED INSTRUCTORS
    • ABASSADORS FOR CHANGE
  • THE MODEL
    • THE PCM MODEL
  • WHO WE ARE
    • ABOUT
    • MEDIA
  • RESOURCES
    • CUSTOMER REVIEWS
    • Terms and Conditions
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Scared So What Certification:

distinguish your coaching practice as a Certified PCM Coach

For existing coaches, we help you distinguish your skillsets and services by certifying you in the Scared So What coaching model and app technology.


Use the bespoke model for critical reflection of ones feelings through SCARED.  Then, coach them to build their own action planning through SO WHAT.  

Personal Change Management with Scared So What and Dr. Grant Van Ulbrich
It's time to...

Become A SSW certified PCM Coach

It's time to differentiate with a new model and app technology designed exclusively for personal change. You can achieve this by becoming among the first globally to be a SSW Certified Personal Change Management (PCM) Coach. 


See program information & pricing below in our brochure.  

GET THE COURSE TODAY!

PCM Certification for accredited coaches

If you are an accredited coach or actively enrolled in a professional coaching program and can show evidence, this course is for you.


SSW PCM is a model based on the coaching principles. The PCM PRO App and the Indvidual 1st Gen app are designed to guide people through critical reflection and build actions to support their own change.


As a professional coach, you can use the purpose built model to coach people through personal change for themselves.  

the SSW PCM COACH overview

Download PDF

Start now - online

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Scared So What Certified PCM for Certified Coaches

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Copyright © 2026 The PCM Company is a SCARED SO WHAT Ltd Enterprise | Personal Change Management - All Rights Reserved.  Personal Change Management (PCM) is a defined discipline founded by Dr Grant Van Ulbrich that focuses on how individuals experience, interpret, and adopt change.  Companies House 13896919  VAT GB 488859307

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